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IAMGRÜV Releases Self-Produced Debut Album, SIN PIE !

August 19th, 2025 - Today, multi-hyphenate artist IAMGRÜV releases their debut album SIN PIE ! Written, produced and arranged by IAMGRÜV, SIN PIE is a fully independent effort that serves as an immersive and intriguing introduction to the artist's sound and vision.

 

SIN PIE is a deep dive into our doubts, demons, and desires written over eclectic, yet conscious compositions with influences of alternative Hip-Hop, Folk, Rock and even Gospel music. Though the mood is mindful and sometimes melancholy, SIN PIE is still motivational as it scores the struggles of self-discipline, self-discovery, and self-love. Incorporating multiple instruments, ideas and identities, IAMGRÜV masterfully mixed a myriad of ingredients to make SIN PIE a deliciously cohesive project.

SIN PIE is a play on the Japanese term "senpai" as it represents an elevation of one's skill and expertise, while acknowledging that we are always students who can learn. IAMGRÜV's production is pristinely imperfect, breaking rules and barriers found in most mainstream music. SIN PIE feels similar to a sermon as the 19-song album opens and closes in prayer-like poetry while exploring controversial concepts like addiction, suicidal ideations, and more.

| "Making this album was a very personal and introspective process," says Grüv. "each song was a much needed therapy session. I call SIN PIE a 'diary of demos' because producing the project was just as much an exploration of self as it was a study of different sounds and genres. I can't wait for people to see this precious, but potent part of myself." |

 

About IAMGRÜV: The enigmatic IAMGRÜV ("I AM GROOVE") has been creating and curating sounds for over a decade. They're mostly known as a Denver-based DJ and they study a multitude of other mediums, however, making music is their first true love. Releasing their debut album independently marks a major milestone in IAMGRÜV's career, cementing their place as a compelling new voice in the independent music scene.

 

Consume curiously!

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罪パイ

SIN PIE is a two-part album that starts off hopeful, but becomes more nihilistic and angsty throughout. The emotional expression goes beyond the lyrics through guitar solos, sax stabs, and drum breaks giving a glimpse into the breadth of IAMGRÜV's abilities as a musician and producer. The few vocalists featured are actually close friends to IAMGRÜV, which made this album even more sentimental. For a more personal touch​, all of the artwork and styling was also created by IAMGRÜV.

Color Inspiration

OCHRE

                               - a warm, earthy color created from natural clay. timeless, rustic, can be soft and light or dark and rich depending on composition.

~ LAND, CAUTION, SPICES, PRESENT

LAPIS LAZULI 

                                                         - often linked to truth, wisdom, self-sovereignty, confidence, and communication. associated with third-eye chakra.

~ WATER, FLOW, CLEANSE, CALM

DRIED BLOOD

                                                          - can suggest age, history, or the decay of a violent event. similar pigments have been used in rituals and burial practices to symbolize the duality of life and death.

~ SCARS, EARTH, PAST

CREME d'CRÉATIF

if someone poured your brain into a glass like soda, it's the foam that sits at the top lol, "off-white"​​

~ SECOND-HAND HOLINESS, USED BUT GOOD

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VERMILLION

often symbolizes strength, passion, love, and energy, but can also carry connotations of power and even danger. it's also significant in Taoist culture, regarded as the color of life and eternity.

~ FIRE, RAGE, BLOOD, FUTURE​

Themes

  • self discovery

  • self discipline

  • self love and acceptance

  • struggle and resilience

  • the need for community

  • religious confusion

Moods

love, romance, hopefulness, exploration, freedom, empowerment, inspiration

frustration, doubts, anger, reflection, depression, ego

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Hard Concepts

Suicidal Ideations

SIN PIE shines a light on the dark spots of the psyche like depression and suicidal ideations. IAMGRÜV doesn't have all the answers, but turning their pain into a powerful narrative is a reminder that it's ok to talk about what you're going through and to ask for help.

You are not alone.
Dial 988

Religious Drama

It's hard enough to believe in yourself, but believing in a "higher power" can seem impossible especially with so many people dealing with trauma around religious spaces and practices. ​Knowing this, SIN PIE takes a slightly cynical spin on spiritual issues exploring the general doubt and discomfort a lot of us feel about religion overall.

Substance Abuse

SIN PIEgives a raw and honest reflection on IAMGRÜV's struggle with substance misuse. Each track tells a piece of their story, detailing the battles that many face in silence and allowing them to process their journey in a public, therapeutic way.

Special Thanks

ありがとう

to Cosmic,
for their love, patience and sacrifice.

Collaborations
Beccah | Toluwa | Xsuela | Jain

Support
Aspen | Bex | Brandon | Cat | Chris
Dr. G | Jeanette | Lauren | Vivian
and more...

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LET'S CONNECT

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